Daily Archives: July 1, 2010

Let’s Face It

I am preparing for TAM8 in Vegas next week and finalizing what to include in my presentation.  I am on after Michael Shermer and I am pretty sure that he will be talking about patternicity which is the subject of his forthcoming book. I want to avoid using the same examples of pareidolia that I am sure he will be using. So it is with reluctance that I am posting this brilliant ad which demonstrates the power of our tendency to see faces everywhere, coz someone is going to use it in a talk on pareidolia.

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